
If you were going to get insights on how to market and brand. . . you are in the right place.
Our workshop facilitator has a long history of marketing and branding.
He knows how to do it without any budget, the worst products, no sales force, and lousy packaging.
On the other end, he has had a $31 million dollar a year marketing budget and had little clients like IBM, Apple, and Microsoft. He was Director of Marketing for the largest seller of Personal Computers in the U.S. were he oversaw a business that sold 5,000 to 7,000 personal computers a DAY. His programs and insights were such that high tech firms asked him to be on their marketing advisory councils like Hewlett-Packard, Compaq and others.
He was a Vice President of 500 agents in a Call Center where he managed 250,000 INBOUND customer service calls a month.
In the last 7 years he has helped in the creation of web sites for colleges, universities and schools. He also personally built his own website. He knows the internet.
Since 80% of Strategic Planning is about marketing . . .you should know that he has been helping organizations with their strategy and marketing planning across the U.S. In the last 5 years he has worked with the leaders of hundreds of organizations on their plans.
He has done focus group facilitation with kids, parents, consumers, executives in the past twelve months alone.
His first book, Throwing Gas on the Fire – Creating drastic change in sales and marketing, is in it’s second printing in less than 12 months. . . so we know he can market books.
A keynote speaker, he travels the country speaking on marketing and growth, at conventions and conferences.
As a sales trainer and marketer in the last year alone he has worked with libraries, Chambers of Commerce, Banks, Universities, The Veterans Administration, Restaurants, Insurance Agencies, and more.
He is a Board Member of the Twinsburg Library Foundation. President Elect of the National Speakers Association of Ohio.
The father of 6 and married to the most beautiful and smart woman for 32 years. . . which he considers his finest testimonial to marketing . . . or is that just plain luck? (big grin)
Kordell Norton.